Calder Cup Champions - 2013 & 2017
AHL Affiliate of the Detroit Red Wings
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Business Edge

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Griffins Business Edge

A Power Play for Your Business

Give your business the ultimate home-ice advantage. Griffins Business Edge is more than a premium season ticket membership, it’s a gateway to powerful connections, employee rewards, and unforgettable client experiences.

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Connect Beyond the Game

Build Powerful Connections

Whether you're building client relationships, rewarding employees, or increasing brand exposure, Business Edge keeps your company connected all season long through exclusive events, premium experiences, and member-only access.

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Your Game Plan for Growth

More than 90 West Michigan businesses partner with the Grand Rapids Griffins to build meaningful connections and drive real business results. Here are just a few ways Griffins Business Edge can give your company a competitive advantage:

Employee Appreciation
Reward your team with memorable game-night experiences that boost morale, strengthen culture, and reinforce employee loyalty.

🎯 Client Entertainment
Impress key clients with premium hospitality, exclusive access, and personalized service from your dedicated Griffins representative.

🤝 Relationship Building
Strengthen customer relationships by creating unforgettable experiences that go far beyond the traditional thank-you.

📣 Brand Visibility
Expand your reach with ticket-based promotions and marketing opportunities that drive engagement, generate leads, and increase awareness across West Michigan.

Premium Seats, Powerful Perks

Each Business Edge membership includes four premium seats to every game in your plan, plus exclusive access to networking events, brand exposure opportunities, and valuable connections with business leaders across West Michigan.

BUSINESS CONCIERGE

BUSINESS CONCIERGE

Create unforgettable VIP experiences with personalized game-night hospitality managed start to finish by our concierge team

NETWORKING EVENTS

NETWORKING EVENTS

Connect with West Michigan business leaders at an exclusive networking event.

SHOWCASE YOUR BUSINESS

SHOWCASE YOUR BUSINESS

Receive added visibility through logo placement on the Griffins Business Edge webpage, in-game recognition at Van Andel Arena, and mentions in the Business Edge Insider e-newsletter.

TICKET FLEXIBILITY

TICKET FLEXIBILITY

Enjoy the flexibility of digital tickets—easily shareable by text or email. Pick the games that fit your schedule, and if plans change, exchange your tickets through our No Wasted Ticket program.

ACCESS TO CONCERTS & EVENTS

ACCESS TO CONCERTS & EVENTS

Add a Premium Seat License to your membership for exclusive pre-sale access to top concerts and events at Van Andel Arena.

RISE Courtside Experience

RISE Courtside Experience

Receive four courtside seats to a Grand Rapids Rise match for an unforgettable night of professional volleyball and client entertainment.

DISCOUNTS & ACCESS

DISCOUNTS & ACCESS

Enjoy early access and exclusive discounts on suites, event spaces, hospitality rentals, and group tickets for outings, celebrations, and client events.

Gain the Business Edge

Fill out the form below, and a dedicated Griffins representative will be in touch shortly to help you explore all the benefits of becoming a Business Edge member. Prefer to talk? Give us a call at (616) 774-4585 during regular business hours.